At the end of the day, good copywriting that sells your product or service is about being positive. Just like a smile, positivity is infectious – and imbues your product or service with a positive, confident air. As a quick shortcut to making your content more positive here’s a list of 50 strong, positive words you can use in your copy. (Use them liberally …. wherever they’re true of course!)

Amazing

Approved

Best

Better

Bright

Brilliant

Durable

Essential

Excellent

Exciting

Famous

Fast

Friend

Fun

Good

Great

Guarantee

Hot

Live

Logical

Love

Lovely

Loving

Lucrative

Marvellous

Memorable

New

Newest

Original

Positive

Profitable

Promise

Proven

Recommended

Reliable

Sensible

Solid

Sound

Successful

Superb

Superior

Tested

Truth

Unique

Winning

Wonderful

Yes

Your

Youth

Youthful